Akash Srivastava. The Omni-Channel Profitability Paradox: Reconciling Volume Growth with Margin Preservation Through End-to-End Integrated Logistics. Int J Intell Syst Appl Eng [Internet]. 2026 Jun. 30 [cited 2026 Aug. 24];14(1s):1823-30. Available from: https://mail.ijisae.org/index.php/IJISAE/article/view/8425